This flyer/handbill, originating from Sterling Morrison’s personal collection, advertises The Velvet Underground’s performances at The Boston Tea Party from January 9 to January 11, 1969, in Boston, Massachusetts. Sharing the bill for these shows were the Holy Modal Rounders, a folk-psychedelic band renowned for their unconventional style and energy. Adding to the cultural significance of the event, playwright and actor Sam Shepard served as the drummer for the Holy Modal Rounders during this period.
Designed by artist David Lang, the flyer is both visually compelling and minimalist. Available in two formats—a handbill measuring approximately 8.5 x 11 inches and a larger poster at around 17 x 22 inches—the design features striking red textured patterns on black paper, resembling abstract stains or cosmic fragments. This bold imagery is balanced by clean, bold typography that highlights the essential event details.
The flyer announces three nights of performances, beginning at 8 PM, with tickets priced at $2 for Thursday and $3 for Friday and Saturday. Local outlets like Krackerjacks and George’s Folly are listed as sources for tickets and free posters, reflecting the grassroots promotional style of the era. A small red trident symbol in the corner adds a subtle esoteric element, capturing the avant-garde and experimental essence of The Velvet Underground.
This piece encapsulates the unique artistic synergy between the band, the venue, and the design aesthetic of the time. Coming from Sterling Morrison’s personal collection, this flyer not only serves as a functional promotional tool but also as a rare and cherished artifact of late-1960s rock culture and The Velvet Underground’s innovative legacy.